Your new company

Our client provides trade credit insurance, surety and collections services worldwide, with offices spanning across 50 countries. In simple terms, they offer cover to businesses if their customers do not pay for the products and services they’ve purchased. As a value driven organisation, they strive to ensure a collaborative working environment and remain committed to supporting and developing their employees, ensuring they reach their full potential.
The Marketing & Communications team form part of the wider commercial function. Our client is currently going through an exciting period of change and working towards a new strategy with a real shift towards using digital media and channel marketing to truly connect with their customers. The team are based at HQ in Cardiff Bay and work with a network of offices throughout the United Kingdom and Ireland.

Your new role

Our client are seeking a self-starter to develop, implement, track and optimize digital marketing campaigns while improving their online brand presence. You will also be responsible for developing and maintaining their website and landing pages (through the introduction of a new CRM) across the UK and Ireland to enhance demand generation and retention. Working closely with external agencies you will a take the lead in developing a seamless digital customer journey across multiple channels and touch points. Ensuring our clients’ communications land in the right place at the right time.

You will lead on the development, design and management of the clients.co.uk website and associated micro sites and collaborate with the marketing team and external designers to create landing pages, while considering SEO optimisation. You’ll Work closely with external agencies and plan, design and manage end-to-end marketing campaigns (including email, paid social/search and digital display) across multiple channels . You will translate data, trends and behaviour into actionable insights and optimise marketing tactics accordingly. You will lead (with operational support) on the implementation and maintenance of digital marketing systems, (including automation and CRM), evaluating and adapting as appropriate. You’ll be required to own and develop the paid media and advertising strategy, performance marketing goals, objectives, metrics and measurement. You will mentor and educate the wider commercial team to obtain future buy-in

What you'll need to succeed

You will be commercially minded with experience in managing marketing campaigns across a range of channels and will have experience of working with third-party agencies on the development of digital communications, web pages and campaigns. You’ll possess strong analytical skills to measure performance of activity and deliver actionable insights to optimise marketing activity. You’ll be a creative and innovative thinker, with the ability to maximise the use of different marketing channels and will have a sound understanding of user behaviour. You’ll be an excellent communicator, with the ability to influence and negotiate and have excellent organisational and project management skills. You’ll ideally have experience in building, or contributing to, paid media marketing plans and managing spend and have a knowledge and understanding of web development and CRM platforms. You will be able to use Adobe Creative suite

What you'll get in return

You’ll benefit from a dynamic and challenging work environment with the opportunity to connect with colleagues on an international scale. You’ll be afforded continuous training and development opportunities to help you reach your full potential. Flexible and hybrid working will allow you to work from home and our clients Cardiff Bay offices. You’ll receive a salary of £34,500 and an attractive annual bonus scheme. You’ll receive an annual pay increase based on inflation and performance. You’ll benefit from a generous pension package of up to 18% contribution (15% employer contribution with a 3% employee contribution). You’ll receive Income protection insurance to cover long-term absence due to illness and Life assurance cover at 10 x annual salary. You’ll receive 27.5 Days Holiday (rising with length of service) plus bank holidays. You’ll gain free access to our clients’ wellbeing suite including onsite gym and sports and social club. You’ll have access to the employee assistance programme and have access to employee loans, health insurance, dental cover, cycle to work scheme, childcare and retail vouchers plus much more

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.
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