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Senior Brand Manager

Digital Marketing Consultant | 6 Month Contract | £600 per day |
Your new company

Hays are currently working in partnership with a leading tier 1 bank to recruit a Digital Marketing Consultant working on a global digital proposition programme, 6-month contract, £600 per day.

The team you will be joining are on a mission to build the most customer-centric banking products. They regard themselves as a world class team of technologists disrupting the banking industry from within. It is a dynamic and open culture that operate like a fintech with the stability of a Tier-1 bank.

They’re obsessed with simplifying the customers’ lives while using their financial strength and expertise to help them thrive. The future of banking is digital and we’re developing it.

Your new role

In your new role you will be working as a part of the “Go to Market” team. You will define and implement a brand strategy that supports the acquisition, engagement and retention of customers. You will work with agencies to leverage digital channels such as ecommerce, PPC, SEO, web analytics and CRM. You will track and report on social media and website performance and will act as the guardian of the brand at product level. You will identify and recommend new marketing techniques and opportunities to ensure that the “Go To Market” strategy will deliver the maximum ROI.

What you'll need to succeed

In order to succeed it is essential you have experience in the following competencies:
  • 10-15 years experience operating in a digital environment
  • Brand strategy development and implementation
  • Deep understanding of customer lifecycle and ensuring maximisation of ROI
  • Thought leadership activity
  • Agency management
  • Brand guardianship
  • Financial services background is desirable


What you'll get in return

You will receive a day rate of up to £600 per day.


Summary

Job type:
Temporary
Industry
Banking & Financial Services
Location
London
Specialism
Digital Marketing
Pay
£600 per day
Ref:
3580786
Apply Now

Talk to a consultant

Talk to Katherine Danyluk, the specialist consultant managing this position, located in London City

4th Floor, 107 Cheapside

Telephone: 020 3465 0000

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